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CARDI OFFICIAL DOCUMENTPRESENTATION DECK69 Pages4.9 MBUpdate 2026

Cardi — Quotation & Offering for Brands

A comprehensive guide to brand acceleration: 5-level GMV matrix, partnership terms, integrated digital activation packages, and verified case studies from 40+ leading brands.

Cardi - Quotation & Offering for Brands.pdf
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Quick Chapters

Table of Contents & Jump to Sections

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CH 01Page 4
Foundation

Track Record & Founder Profile

Background of PT Digital Cardi Nusantara with Deo Cardi Nathanael building high-performing brand ecosystems.

CH 02Page 6
Portfolio

Industry Experience & Portfolio

Proven track record across 40+ beauty, personal care, and retail brands (DanDan, Hair and Me, BDL, TrueElegance).

CH 03Page 9
Insight

Customer Behaviour Journey

Mapping Indonesian consumer purchasing habits across B2B & B2C touchpoints and why integrated digital activation matters.

CH 04Page 11
Core Matrix

5 Step Level Cardi Matrix

Strategic framework to position your brand: from initial scale (<1M GMV), acceleration (1-5M), to enterprise dominance (100M+).

CH 05Page 12
Strategy

Inventory Marketing Cheat Sheet

Budget allocation, inventory turnover pacing, and channel priorities customized per GMV bracket.

CH 06Page 14
Partnership

Marketplace Partner Terms

Partner qualification criteria, inventory commitments, and operational standards for growth-driven brands.

CH 07Page 15
Packages

Brand Ecosystem Package

End-to-end activation: Fractional CBO, Launch New Star, and integrated multi-channel marketing campaigns.

CH 08Page 17
Free Diagnostic

Phase 0: Complimentary Brand Check Up

A 1-week complimentary diagnostic audit analyzing digital assets, customer touchpoints, and growth opportunities.

CH 09Page 18
Timeline

Roadmap & Retainer Cycles

Months 1-2 foundation and asset setup, followed by months 3-12 continuous sales activation and scale.

CH 10Page 20
Local SEO

Google Business & Cardi Loyal Card

Google Maps local SEO dominance, organic review growth, promo ideation, loyalty gifts, and Review Pro packages.

CH 11Page 25
Digital Assets

Website Development & Digital Storefront

High-performance brand web development, catalog showcases, and technical SEO infrastructure.

CH 12Page 34
Leadership

Fractional Chief Brand Officer (FCBO)

C-level executive leadership providing high-level brand strategy without the full-time executive overhead.

CH 13Page 43
Data & ROI

Case Studies, Lead Gen & ROI Reports

Real cycle 1-5 results, incoming chat inquiries, multi-channel ad spend efficiency, and revenue conversion metrics.

CH 14Page 66
Next Steps

Next Steps & Onboarding

WhatsApp dedicated coordination group, brand assessment questionnaire, and strategic kick-off.

Executive Summary

Key Strategic Takeaways

COMPLETE ECOSYSTEM

Branding, Digital, & AI Synergy

More than a creative agency — we unite brand strategy, digital campaigns, and AI automation under one roof.

5-LEVEL MATRIX

Calibrated to Your Exact GMV Stage

Spend and focus tailored to your true business scale so you achieve efficient growth without wasted capital.

FCBO LEADERSHIP

Executive Strategic Direction

Guided by a Fractional Chief Brand Officer to ensure messaging, visuals, and channels align seamlessly.

MEASURABLE IMPACT

Transparent Cycle-Based Reporting

Continuous conversion tracking, ad efficiency audits, and proactive roadmap iterations.

Next Steps

Discuss Your Brand Acceleration with Us

Cardi's growth strategists and operations ecosystem are ready to analyze your portfolio and growth roadmap.

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